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New Media: The Key Concepts Nicholas Gane, David Beer
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The New Media PR Boot Camp introduces key concepts and techniques of effective new media communications and provides a comprehensive overview of new media communications channels. Convergence - process of multiple technologies being brought together to form a new product, e.g. Today they announced "bbc.co.uk 2.0", which will be a full-on attempt to turn BBC According to Ashley Highfield, the BBC director of new media and technology, "share" is the key concept. The guys who wrote Blogs and Bullets: New Media in Contentious Politics lay out a five-level framework to assess the impact of new media. Begin to establish causality — by identifying the flow of specific concepts, terms, or issues through new media; Identify the origin and flow of ideas — Do ideas move from the blogosphere to the mainstream media or vice Digital Citizenship: Libraries key to building the technology for engagement field November 13, 2012. Five Key Concepts of New Media Technologies. Key Concepts of New Media Technologies - Music industry and the Internet. The State Board of Education voted 8-2 for standards for public schools that treat evolution and climate change as key concepts to be taught from kindergarten through the 12th grade. Duncan uses his key concepts in Mass Media and Popular Culture; I created the questions, trying to get the student to think at the application level of Bloom's Taxonomy. The BBC has always been at the vanguard of new media in the Web 2.0 era, thanks in part to their public service charter - but also they obviously have a lot of smart, innovative thinkers on board. Technology What technology allows audiences and institutions to do that they couldn't do before. Students often Few news announcers are women.